East Coast National Scenic Area

At Jialulan you will find wide lawns, uniquely-designed resting pavilions and instruction boards, scenic platforms where you can gaze upon Dulan Harbor, Dulan Mountain and Fugang Geopark (Xiaoyeliu), as well as installation art pieces made from driftwood, and rock sculptures. Feast on the beautiful scenery of mountain and ocean, drink your fill of creative artworks, get up close and personal with nature. Jialulan is not only the best place to take a rest on the East Coast, it is also the ideal location for you to take photos!

Fushan Fishing Conservation Area is the only public beach in Taitung County. In the early days it was known as "Fuyuan Beach". After fishing was prohibited in 2005, it became a diverse ecosystem in the intertidal zones of the East Coast. The terrain is broad and flat, the water crystal clear with coral reefs spread out on the North and Southern ends. The beach is composed of soft fine sand. Come and experience a guided tour on intertidal zones and experience the various eco-activities such as sea lice fishing, digging for ghost crabs, and netting fish fries.

Due to the Kuroshio current bringing in large quantities of fish, it has brought prosperity to Chenggong Fishing Harbor to become the largest fishing harbor on the East Coast. Fishermen go out for their catch before the sun rises, after midday they return to the harbor to offload their haul and auction off the catches straight from the harbor. During this time, the harbor is lined up full with the catches and bustling with people buying and selling. Come here to experience the unique vibrancy and liveliness found at fishing towns.

Legends say that three of the Eight Immortals, Lu Dongbin, Li Tieguai, and He Xiangu came to this island, which is where Sanxiantai—island of the three immortals—gets its name. Apart from the natural sceneries related to the legend of the Eight Immortals such as Xianjian Gorge, Hehuan Cave and Sanxiantai to be found on the island, there are also sea grooves, pot holes, chimney rocks, sea alcoves and other sea erosion wonders for you to be astounded by the nature's sculpting skills. The eight-arch cross-ocean bridge completed in 1987 appears like a dragon spanning over the water, it is also one of the landmarks to look out for on the East Coast.

The "Jimmy" brand collaborated with Pisirian Tribe and painted the silhouette of the little girl found in the book "One More Day with You" in 11 locations around the tribe. While you are searching for these 11 paintings, you will also discover the tranquility and simplicity of the Pisirian Tribe. Apart from the painted character, unused spaces and abandoned buildings in the tribe have also been revitalized, so when you are enjoying the Jimmy artworks and admiring tribal art, you can also immerse yourself in the natural scenery of mountain and ocean.

Duli Visitor Center is on the mountain facing the sea, if you look towards the North you can see Chenggong Township and Sanxiantai, gaze towards the South and you can see Green Island. The surroundings are full of the beauty and abundance of nature. The Center has an Amis culture area, ocean area, East Coast scenery area, and an interactive experience area. In here, multimedia facilities, films, models and exhibit of artifacts are used to present the biodiversity and culture of the East Coast as well as other activities.

The Ceremonial House and Family House that make up the main building of the Center is modeled after the abode of the priest of Tafalong in Hualien County. The Center offers exhibits of tribal artifacts, handcraft and traditional song and dance performances. Apart from the unique building, the culture center also has tribal artifact exhibitions, handcrafts, local produce, food court, traditional song and dance performances.

The most charming thing about Jinzun is its three kilometer long beach of pure clean sand. You can go from the recreation area and the wooden steps to reach the beach. Along the path plants flourish and nature abounds. You can also see the view of the giant rock formations of Jinzun from a height. Next to the scenic recreation area is a coffee shop which offers their signature Maifan (medicinal) stone coffee. We recommend you to sit here a while and sip on a coffee while enjoying the beautiful scenery, let your mind wander as you gaze upon the horizon.